Pamela Norton-Shelpuk is founder and CEO of Liberti, a company that’s changing the way jewelry is made. Among other things, Liberti sells American-made, “grown” diamonds, creating a market to combat the negative impacts of diamond mining on people and the environment in other parts of the world. Liberti, which was named for the Statue of Liberty and all she represents, also trains and employs refugees, giving them the skills needed to work and live in the United States. Pam calls herself a social entrepreneur because, “It’s looking deeper and saying, not only how can we make a great product and resonate with people, but all of the elements that go into the product or service have a focus on the environment, on people, on bettering life in general.”
How would you describe social entrepreneurship?
It’s in the introduction of sharing who we are as a company. We make beautiful jewelry, and we’re committed to manufacturing and producing and creating products here in this country. But whatever vendor we work with, we want to ensure they have that like-minded thinking.Read More